You may have noticed that we posted a trailer for the Loca film short today. It's been a great experience working on this project with Stevie and Angel but it's also a bit of relief to put this project to bed. At least that's what I thought, until now that Angel and I are looking through film festival calendars. Being that this is my first time l never knew that a press/sales package for the film is as important as the film, and almost as much work to create. In fact, a film festival director told Angel that festivals are more about the filmmakers than the films. Funny when I've gone to festivals I go to see the films not filmmakers, but I guess it depends one which side of the camera you are sitting.

I mention this because in the next few weeks, Stevie, Angel and myself will be looking at film festivals, online festivals and other viewing opportunities that are available to us. I have no doubt that Loca will keep her fans updated and I'll try to add a few behind the scenes tidbits for hardcore Loca fans. Meanwhile let me get back to putting our glossy sales package together, after all this is show business and we still have some business to get done.